European University of Lefke

Public Relations & Advertisement - Curriculum

FIRST YEAR
First Semester

COMP101	Introduction to Communication	(3,0)3
COMP100	Introduction to Computer	(1,2)2
JRN101	Basic Journalism	(3,0)3
SCI101	Introduction to Social Sciences	(3,0)3
TURK105 / 200	Turkish	(3,0)3
ENGL 121	English I	(3,0)3
Total Credit :17

Second Semester

COMM102	History of Mass Communication	(3,0)3
PRA102	Introduction To Public Relation	(3,0)3
ECON100	Introduction To Economics	(3,0)3
TURK106	Turkish Text Writing / Elective	(3,0)3
ENGL 122	English II (prerequisite : ENGL121)	(3,0)3
HIST100 / 200*	History of Turkish Reforms / History of Turkey & Cyprus	(2,0)2
Total Credit :17

SECOND YEAR
First Semester

COMM205	Communication Theories I	(3,0)3
RTVC203	Production Techniques of Cinema and TV	(2,2)3
JRN203	Photography	(2,2)3
PRA203	Principles Of Advertising	(3,0)3
SOCY211	Sociology	(3,0)3
HIST201	History of Civilisation	(3,0)3
Total Credit :18

Second Semester

COMM202	Communication Law	(3,0)3
JRN204	News Writing	(2,2)3
PRA204	Advertising Design	(2,2)3
RES202	Research in Social Sciences	(3,0)3
COMM208	Presentation anf Argumentation Skills	(3,0)3
COMM206	Communication Theories II	(3,0)3
Total Credit :18

THIRD YEAR
First Semester

COMM301	International Communication	(3,0)3
PRA305	Principles of Marketing	(3,0)3
PRA307	Page Design	(2,2)3
PRA311	Strategic Creativity for Advertising	(2,2)3
	Elective	(3,0)3
Total Credit :15

Second Semester

COMM302	Media and Public Opinion	(3,0)3
PRA302	Marketing in Practice	(2,2)3
PRA304	Publicity	(2,2)3
PRA308	Interactive Multimedia	(2,2)3
	Elective	(3,0)3
Total Credit :15

FOURTH YEAR
First Semester

PRA 403	PR For Non-Profit Organizations	(3,0)3
PRA 405	Campaign Research in PR & Advertising	(4,4)6
	Elective	(3,0)3
	Elective	(3,0)3
Total Credit :15

Second Semester

COMM402	Media Ethics	(3,0)3
PRA 404	PR For Private Sector	(3,0)3
PRA 402	Campaign in PR and Advertising	(4,4)6
	Elective	(0,6)3
Total Credit :15

Language : Türkçe | English

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