Public Relations & Advertisement - Curriculum

FIRST YEAR
First Semester

COMP101

Introduction  to Communication (3,0)3
COMP100 Introduction  to Computer (1,2)2
JRN101 Basic Journalism (3,0)3
SCI101 Introduction  to Social Sciences(3,0)3
TURK105 / 200Turkish (3,0)3
ENGL 121 English I (3,0)3
Total Credit :17
Second Semester

COMM102

History of Mass Communication (3,0)3
PRA102 Introduction To Public Relation (3,0)3
ECON100 Introduction To Economics (3,0)3
TURK106 Turkish Text Writing / Elective(3,0)3
ENGL 122 English II (prerequisite : ENGL121) (3,0)3
HIST100 / 200* History of Turkish Reforms / History of Turkey & Cyprus(2,0)2
Total Credit :17
SECOND YEAR
First Semester

COMM205

Communication Theories I(3,0)3
RTVC203 Production Techniques of Cinema and TV (2,2)3
JRN203 Photography (2,2)3
PRA203 Principles Of Advertising (3,0)3
SOCY211Sociology(3,0)3
HIST201 History of Civilisation (3,0)3
Total Credit :18
Second Semester

COMM202

Communication Law(3,0)3
JRN204 News Writing (2,2)3
PRA204 Advertising Design (2,2)3
RES202 Research in Social Sciences(3,0)3
COMM208 Presentation anf Argumentation Skills(3,0)3
COMM206Communication Theories II(3,0)3
Total Credit :18
THIRD YEAR
First Semester

COMM301

International Communication(3,0)3
PRA305 Principles of Marketing(3,0)3
PRA307 Page Design(2,2)3
PRA311Strategic Creativity for Advertising(2,2)3
 Elective(3,0)3
Total Credit :15
Second Semester

COMM302

Media and Public Opinion(3,0)3
PRA302 Marketing in Practice(2,2)3
PRA304 Publicity(2,2)3
PRA308 Interactive Multimedia(2,2)3
 Elective (3,0)3
Total Credit :15
FOURTH YEAR
First Semester

PRA 403

PR For Non-Profit Organizations(3,0)3
PRA 405 Campaign Research in PR & Advertising (4,4)6
 Elective (3,0)3
 Elective(3,0)3
Total Credit :15
Second Semester

COMM402

Media Ethics (3,0)3
PRA 404 PR For Private Sector(3,0)3
PRA 402 Campaign in PR and Advertising (4,4)6
 Elective(0,6)3
Total Credit :15


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