Digital Media & Marketing

Digital Media & Marketings

As individuals and companies integrate digital technology more and more into their work day-to-day, digital marketing and social media management is constantly expanding; making it an important career choice. Therefore, a competitive training program in Digital Media and Marketing will provide an opportunity for mentoring, technical training and networking with other professionals in the industry. The Digital Media and Marketing program explores the characteristics of the digital media and marketing era, including topics such as digital marketing analytics, SEO (Search Engine Optimization), social media marketing, advertising and visual communication design. When the student completes the Digital Media and Marketing program, they will have a richer understanding of the fundamentals of the digital marketing environment and will acquire a set of skills, concepts and tools that will help them create, distribute and promote products digitally. Our graduates will receive the title of Digital Media Marketing Specialist. The program aims to prepare students for employment as marketing professionals, starting from assistant positions. This degree will enable students to pursue careers and gain employment in marketing, social media marketing, campaign management and consulting.

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